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Senior Associate, Marketing & Communications

True Platform

True Platform

Marketing & Communications
Philadelphia, PA, USA
Posted on Dec 12, 2024
Role & Responsibilities

Offer thoughtful solutions, help drive strategy and provide creative input to advance our brand.

Responsibilities include:

  • Global Events & Sponsorships: webinars, virtual and in-person events


○ Partner with Search team and Platform leaders on sponsorship marketing needs

■ advertisements, signage, booth design, swag, etc.

○ Run events from start to finish: determine best approach for desired outcomes and implement

■ event pages, invitations, and mailing lists

■ social media promotion strategy for both company pages and True attendees / hosts

■ coordination with event speakers, co-hosts, etc.

■ in-person event coordination including venue, catering, etc. research and management

■ event follow up: specialized collateral, email, etc.

○ Research event, sponsorship and speaking opportunities for key areas / leaders of the business

○ Support True-sponsored events and webinars for internal and external audiences

LinkedIn

  • Set strategy and drive engagement of True Search and True at Work LI pages
  • Create content and own execution with support of broader Marcomm team
  • Implementation of most recent best practices, new features, etc
  • Manage paid post and/or ad campaigns
  • Assist leadership with tailored LI content plans as requested
  • Act as LI resource for search teams and maintain best practices guide
  • Analytics and reporting


Employer Brand

  • Partner with Talent Acquisition team on recruitment marketing materials
  • Manage Match / CSR program


Miscellaneous project support for Brand Team and wider Marcomm Team, including but not limited to:

  • Hubspot knowledge and execution (Talent Partner surveys, select thought leadership distribution, event invitations, etc.)
  • Coverage for various projects during Marcomm team absences including brand and website support and collateral creation across all business units


core competencies

  • Adapts and responds to change quickly and with a positive attitude
  • Able to evaluate situations through reasoning to inform decisions; quickly synthesizes complex information in real time and adjust approach as necessary
  • Can quickly establish credibility with a diverse, senior level team; able to clearly and concisely share information and complex concepts verbally and in writing
  • Can reverse engineer to an outcome; spends time focusing on what's most important; can quickly sense what will help or hinder accomplishing a goal; can compartmentalize projects as needed to make progress in multiple areas in parallel
  • Demonstrates ability to work as part of a team, seeks the perspectives and expertise of others and looks to support others on the team


Skills & Abilities

  • Strong writing and communication skills
  • Excellent project management and the ability to work independently
  • Comfortable in a fast-paced environment with competing priorities
  • Creative with an eye for design