Join the LLR family of private equity-backed growth companies.

Email Campaign Manager, Direct to Consumer

Midigator

Midigator

Atlanta, GA, USA
Posted on Mar 11, 2026
This role works closely with marketing, product, data & analytics, and legal & compliance partners to deliver successful customer lifecycle campaigns.

What You’ll Do

  • Communicate with a growing 30+ million member subscriber base and helping to craft communications like:
    • Welcome/Onboarding
    • Upsell and Winback sales copy promoting credit monitoring/identity theft protection products
    • Lead generation (credit and insurance products)
    • Retention and churn prevention
    • Survey invitations
    • Monthly Newsletters
    • Educational material on credit-related topics
    • Administrative product-related comms
  • Collaborate with internal Marketing, Product and Data teams and third-party vendors to design and develop effective marketing campaigns.
  • Draft and refine compelling email copy that supports product awareness and lead generation. Adapt content to meet the campaign objectives and align with brand voice.
  • Translate user research and data into innovative copy that converts. After the campaign, react to lessons learned in the performance data for the next round of testing & optimization.
  • Participate in the QA process to help support our goal of high quality output.

What Experience You Need

  • Bachelor's Degree in Marketing, Business, related discipline; or equivalent experience.
  • 3 - 5 years of experience in email content creation and management, retention, CRM, Loyalty, or other related functions.
  • Excellent editing and proofreading skills to help us to maintain brand voice consistency.
  • Strong aptitude for learning product-specific information and translating it into consumer-friendly messaging.
  • Proven experience in marketing copywriting and content creation, preferably for consumer financial products or related industries.
  • Strong analytical and problem-solving skills; comfortable leveraging large amounts of data to drive decisions and a passion for continuous testing and optimization.
  • Consistent with Equifax’s 3/2+2 flexible work framework, a willingness to work Tuesday, Wednesday, Thursday in Equifax’s Atlanta-based office

What Could Set You Apart

  • Visual design skills: Conceptualize, design, and develop engaging digital creative assets, including graphics, animations, videos, and other multimedia content for CRM channels (email, site, and app).
  • Experience with multi-channel marketing journeys (email, SMS, mobile).
  • Highly effective communicator and skilled relationship-builder.
  • Familiarity writing and/or editing HTML.