Senior Product Manager - Data & Analytics Platform
Geoforce
Who We Are
Since 2007, Geoforce has been an industry leader in GPS tracking, providing reliable solutions for over 250,000 assets across 90+ countries. Our comprehensive platform combines rugged GPS devices with advanced software, supported by global satellite and cellular networks. From vehicles to heavy equipment, we deliver the visibility and control businesses need to optimize operations. Trusted by industry leaders like Southwest Airlines, DHL, and SLB (Schlumberger), Geoforce is the go-to partner for smarter asset management. Learn more at www.geoforce.com.
As a rapidly growing company committed to technology innovation and delivering high value services to its clients, Geoforce is constantly looking for high integrity, well-rounded professionals who thrive on challenges, are fascinated by technology, exhibit passion and pride, and don't mind rolling up their sleeves to get a job done.
What We Need
We’re looking for a hands-on Product Manager to lead the development of our data and analytics platform, responsible for delivering actionable insights and reporting tools that empower our users to make data-driven decisions. As a key member of the platform analytics team, you will collaborate with multiple development teams to design, prioritize, and deliver powerful data features for vehicle tracking, asset management, and beyond.
In this role, you’ll be deeply involved in both the strategic and tactical aspects of product development. You will own the product vision and roadmap while also stepping into the Product Owner role—making backlog priority calls, defining release criteria, and ensuring that new software initiatives stay on track. Your technical expertise, combined with strong communication skills, will be key in driving alignment across teams and keeping initiatives moving forward.
Job Duties
Data & Analytics Ownership: Own the data and analytics components of the product, ensuring users have access to actionable insights, customizable reports, and key metrics. Work hands-on with data tools (e.g., Power BI, Looker, Databricks, Snowflake) to ensure seamless integration and usability alongside the engineering team as needed.
Product Development & Strategy: Define and prioritize product features for asset tracking and management, ensuring alignment with customer needs and business goals. Collaborate with Engineering and UX to deliver user-centered solutions.
Cross-Functional Collaboration: Lead collaboration across Engineering, UX, Marketing, Sales, and Customer Success to deliver high-quality, data-driven products and meet business objectives.
User Centricity: Understand customer pain points and advocate for features that drive value and adoption.
Metrics & Data-Driven Decision Making: Track and analyze key metrics (e.g., engagement, churn, conversion) to guide product iterations and inform decisions.
Roadmap & Product Lifecycle: Own and manage the product roadmap, prioritizing initiatives based on customer feedback, market trends, and business goals.
Product Launch & Adoption: Work with Marketing and Customer Success to drive adoption, enhance product messaging, and ensure successful launches.
Market Research & Competitive Analysis: Stay updated on industry trends and conduct competitive analysis to inform product evolution and differentiation.
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Documentation & Requirements: Document Product requirements and specifications, ensuring clear communication of the product vision to stakeholders and customers.
Knowledge and Skills
Own and Execute Data Strategy: Lead the development of the product’s data strategy, ensuring analytics features align with customer needs and enable data-driven decisions.
Data-Driven Product Development: Leverage analytics tools (e.g., Power BI, Looker) to build reports, dashboards, and insights that enable customers to make data-driven decisions.
Customer-Centric Product Development: Understand customer pain points and ensure analytics and reporting features meet their needs, delivering clear value and driving adoption.
Resourceful and Action-Oriented: Proactively address challenges with urgency, balancing immediate needs with long-term goals.
Strategic and Tactical Thinking: Develop high-level strategies while diving into technical details to guide execution and ensure alignment across teams.
Effective Communication: Clearly articulate product vision and technical concepts to both internal and external stakeholders.
Roadmap & Product Lifecycle Management: Manage the product roadmap, prioritize analytics features that deliver actionable insights and meet customer goals.
Cross-Functional Collaboration: Collaborate with engineering, UX, sales, and marketing teams to build and deliver data-driven features that enhance the product.
Market Trends & Competitive Analysis: Stay updated on industry trends and competitive offerings to inform product differentiation and continuous improvement.
Education and Work Experience
Minimum 5 years of experience as an enterprise software Product Manager, specifically in software-as-a-service.
Hands-on experience with data analytics platforms (e.g., Power BI, Looker, or similar tools)
BA/BS degree in Computer Science or Business preferred.
Experience in rapidly growing technology-focused companies or startups is highly desired.
Strong understanding of connected vehicle technologies, telematics, and IoT applications is a plus.
Previous AI/ML Product experience is a plus.
Previous roles in startups or rapidly growing tech environments are advantageous.